Sony offers excellent broadcast and post-production products for users who have vast demand for outstanding quality and efficiency in broadcasting industry. A wide range of products that meets production needs and budgets are available for processes no matter from acquisition to post-production.

Since the first development of HD equipment two decades ago, Sony has been continuously developing a rich range of HD production tools optimized for different operational needs in both high-end and entry-level markets.

Today, the transition from standard-definition (SD) to high-definition (HD) represents one of the important issues in the entire video industry. In response to this, Sony has a comprehensive range of HD lineup that is suitable for all types of users-including cinematographers, broadcasters, and video professionals.

Sony offers four High Definition format options - HDV, XDCAM HD, HDCAM, HDCAM-SR - all delivering a balanced blend of features and performances that are tailored to a wide range of real-world production needs and budgets. All Sony High Definition formats can also capture images at full 1080 line resolution and are therefore ideally matched to the vast majority of worldwide High Definition transmission standards.

From the high-end HDCAM-SR/HDCAM to the new Professional Disc XDCAM HD or the more affordable, entry-level HDV series, Sony’s solution ensures a smooth transition to HD while riding on current SD infrastructure.